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Dirección
Bogota, DC, CO
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Manager Digital Operations

País : Colombia Colombia

Población : Bogotá

Categoría : Producción

Tipo de contrato : Indefinido

Jornada laboral : Completa

Descripción del puesto

As a Manager Digital Operational Analytics at adidas you are responsible -in close cooperation with Global Digital Analytics- for the development of the digital operational analytics function within the market using global frameworks for data governance, integration, reporting and optimization. Based on defined data sources, your team manages the generation of operational SLA and KPI diagnostics and insights that helps to achieve market sales plans. You are contributing to a factual basis for future consumer experience optimization and site development.
Key Responsibilities:
Scope: Accountable for specific analytics practices area or platform
Analytics
- Manage the execution or usage of defined analytics practices or platforms using and aligned to global frameworks, including service portfolio for:
- Digital Operational Forecasting
- Digital Operational KPI and SLA reporting
- Digital Trading Analytics
- Digital Returns Analysis
- Digital Data Governance
- Manage demand management for insights and analytics services within your area of responsibility
- Provide the delivery of defined analytics services to stakeholders within the eCom market or close to the eCom market. Ensure analytics results drive consumer experience and business impact and help to achieve sales plans
- Suggest improvement and when prioritized, work closely with Global Digital Analytics in areas such as site optimization, analytics implementation, database integration, tag management, qualitative data, etc.
Consulting
- Support market stakeholders on the value and use digital analytics to define goals, measure appropriate KPIs, monitor performance and derive trends and opportunities
- Establish and maintain a strong stakeholder network with high level of trust that facilitates action-ability of insights
- Establish a fact-based culture in the organization by defining data driven decision processes
Reporting
- Work with Global Digital Analytics to improve reporting infrastructure
- Work with Global Digital Analytics to distill best practices for other markets and other adidas stakeholders, maximizing the use of analytics capabilities
Innovation
- Build a strong internal and external network including key industry players, feeding latest trends and technological advances into the Global adidas Digital Analytics community

Perfil

- Experienced in job and fully qualified/trained
- Combined broad theoretical and practical knowledge incl. company policies and practices
- Strong competence with various tools, procedures, etc
Requisite Education and Experience / Minimum Qualifications:
- 5 Years experience
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